An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations

With the service industry accounting for 70% of GDP in the United States (Daley et al. 1998) and the continuous growth of the service sector in every developing and developed country (Shugan, 1994), several studies have revealed the importance of the service sector and the significant aspects of ser...

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Main Author: Xakoustos, Georgios
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2006
Subjects:
Online Access:https://eprints.nottingham.ac.uk/20423/
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author Xakoustos, Georgios
author_facet Xakoustos, Georgios
author_sort Xakoustos, Georgios
building Nottingham Research Data Repository
collection Online Access
description With the service industry accounting for 70% of GDP in the United States (Daley et al. 1998) and the continuous growth of the service sector in every developing and developed country (Shugan, 1994), several studies have revealed the importance of the service sector and the significant aspects of service operations. The importance of services and the great evolution of the service industry require a cautious examination of all the issues related to services. This paper presents a study about services and in particular service operations strategies. The focal point of the research is the front office operations. Thus, two Greek companies from the service sector were examined to give the project a more reliable view about service operations. The findings of the project are remarkable as they exhibit the most significant aspects of service operations. The study essentially concludes that the service strategies of the examined organisations are typically based on the front office operations. Additionally, it summarises that these two companies provide flexible products, a variety of services and mainly use face-to-face interaction to serve customers.
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spelling nottingham-204232018-02-16T19:39:25Z https://eprints.nottingham.ac.uk/20423/ An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations Xakoustos, Georgios With the service industry accounting for 70% of GDP in the United States (Daley et al. 1998) and the continuous growth of the service sector in every developing and developed country (Shugan, 1994), several studies have revealed the importance of the service sector and the significant aspects of service operations. The importance of services and the great evolution of the service industry require a cautious examination of all the issues related to services. This paper presents a study about services and in particular service operations strategies. The focal point of the research is the front office operations. Thus, two Greek companies from the service sector were examined to give the project a more reliable view about service operations. The findings of the project are remarkable as they exhibit the most significant aspects of service operations. The study essentially concludes that the service strategies of the examined organisations are typically based on the front office operations. Additionally, it summarises that these two companies provide flexible products, a variety of services and mainly use face-to-face interaction to serve customers. 2006 Dissertation (University of Nottingham only) NonPeerReviewed application/pdf en https://eprints.nottingham.ac.uk/20423/1/06Msclixgx1.pdf Xakoustos, Georgios (2006) An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations. [Dissertation (University of Nottingham only)] (Unpublished) services operations service strategies service encounter servicescapes performance objectives.
spellingShingle services
operations
service strategies
service encounter
servicescapes
performance objectives.
Xakoustos, Georgios
An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations
title An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations
title_full An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations
title_fullStr An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations
title_full_unstemmed An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations
title_short An Investigation of Service Operations Strategies: Evidence from Greek Service Organisations
title_sort investigation of service operations strategies: evidence from greek service organisations
topic services
operations
service strategies
service encounter
servicescapes
performance objectives.
url https://eprints.nottingham.ac.uk/20423/