Cultural effect on online shopping trust

Online shopping has become the common activity to do in United Kingdom. At the mention of it, one would think of online shopping as averting towards the American culture, since nearly everything in the country is technologically intertwined. Ever since the introduction of the Internet and computers...

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Bibliographic Details
Main Author: Yeong, Woon Chin
Format: Dissertation (University of Nottingham only)
Language:English
Published: 2006
Subjects:
Online Access:https://eprints.nottingham.ac.uk/20254/