Measuring Service Quality in Distribution Logistics Using SERVQUAL and AHP: A Case Study in a Pharmaceutical Wholesaler in Turkey

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Measuring Service Quality in Distribution Logistics Using SERVQUAL and AHP: A Case Study in a Pharmaceutical Wholesaler in Turkey

Service quality has gained quite a lot attention in the last two decades from both academics and private sector, due to its significant influence on consumer perceptions of performance. Various tools have been developed to measure service quality accurately, yet there seems not to be a single univer...

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Bibliographic Details
Main Author:	Karpuzcu, Harika
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2006
Subjects:	service quality SERVQUAL AHP
Online Access:	https://eprints.nottingham.ac.uk/20230/

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