Application of the Unified Theory of Acceptance & Use of
Technology to Internet Banking

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Application of the Unified Theory of Acceptance & Use of Technology to Internet Banking

Developing propositions for Internet account management is very costly, especially with irrefutable evidence that consumers don't abandon traditional channels, dormancy rates of 50%, and decreasing loyalty. Despite transactional costs savings hyped at 98%-99% of branch costs the return on inve...

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Bibliographic Details
Main Author:	Gorecha, Anoop
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2006
Subjects:	Internet Banking Technology Adoption
Online Access:	https://eprints.nottingham.ac.uk/20114/

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