Retaining committed customers for a consumer bank:
A study across search-experience-credence products

QR Code

Retaining committed customers for a consumer bank: A study across search-experience-credence products

Researchers have discussed relational bonds that enhance customer commitment in different industries; however few of them specifically focus on the consumer-banking sector. In order to fill the gap, the study aims to investigate the impact of the three levels of the relational bonds; financial, soci...

Full description

Bibliographic Details
Main Author:	May, Chia-Yun
Format:	Dissertation (University of Nottingham only)
Language:	English
Published:	2005
Subjects:	relationship marketing;relational bonds; financial bonds;social bonds; structural bonds; search experience and credence products/services
Online Access:	https://eprints.nottingham.ac.uk/20108/

Similar Items

Imprinting, honeymooning, or maturing: Testing three theories of how interfirm social bonding impacts suppliers’ allocations of resources to business customers
by: Woodside, Arch, et al.
Published: (2015)

Market reactions to the announcement of sukuk: evidence from Malaysian market / Muzrifah Mohamed Mohamed
by: Mohamed, Muzrifah Mohamed
Published: (2014)

Capital structure and the issuance of corporate bonds in emerging Asia
by: Mizen, Paul, et al.
Published: (2014)

Behaviour of Composite I-Beams Under Crushing and Bending Modes
by: Ali, Farag Abdusslam
Published: (2004)

What promotes greater use of the corporate bond market?: a study of the issuance behaviour of firms in Asia
by: Mizen, Paul, et al.
Published: (2014)

A novel method to produce kiss-bonds in composites components for NDI and characterisation purposes
by: Telford, R., et al.
Published: (2019)

Effect of High Frequency Heating Time on Glue Bond Quality in Laminated Rubberwood
by: Md. Tahir, Helmi
Published: (1991)

Ciri Kenyal dan Rawat Haba Bagi Kaca Argentum Borat dan Fosfat
by: Mohamed Kamari, Halimah
Published: (2001)

Radical Functionalisation of Alkenes
by: Himmel, Leonard
Published: (2023)

A study on factors that effect bond price volatility in Malaysia bond market / Nur Hafsah Dan
by: Dan, Nur Hafsah
Published: (2011)

A study on the macroeconomic variables that affects the price of Islamic bond (SUKUK) in Malaysian bond market / Siti Diana Atira Zulkifly
by: Zulkifly, Siti Diana Atira
Published: (2015)

Tetraethylammonium L-malate 1.36-hydrate
by: Abdul Rahman, Mohd Basyaruddin, et al.
Published: (2009)

Potential sovereign Sukuk issuances by the United Kingdom government: A critical analysis
by: Mohamed Ismail, Mohamed Ayaz
Published: (2008)

Securitization of Real Estate in Singapore
by: Patel, Nishkal
Published: (2007)

Social sukuk: a new mechanism to fund social services / Saadiah Mohamad … [et al.]
by: Mohamad, Saadiah, et al.
Published: (2017)

Economic impact of sovereign debt credit rating revision
by: Pour, Reza Tahmoores
Published: (2017)

Using data mining algorithms to predict the bond strength of NSM FRP systems in concrete
by: Coelho, Mário R.F., et al.
Published: (2016)

"Government Bond: Its Effectiveness as a Financial Source In the Wake of Deterioration", A Case Study of Bank Mandiri Post-Merger
by: Prakarsa, Octavius Oky
Published: (2007)

The toll for Charon's boat in the face of longevity risk: An examination of Basis risk in Longevity bonds.
by: Tsikkouris, Antonis
Published: (2007)

Bond between textile reinforced mortar (TRM) and concrete substrate
by: Raoof, Saad Mahmood
Published: (2017)

Sintered-silver bonding of high-temperature piezoelectric ceramic sensors
by: Billore, Justine, et al.
Published: (2017)

Factors influence bond price in Malaysia market / Nur Diana Ramlan
by: Ramlan, Nur Diana
Published: (2011)

An Expert System for Trouble Shooting - Auto Wire Bonder Machine
by: Ng, Yu Ting
Published: (1997)

Impact behaviour of composite plate with embedded piezoelectric sensor
by: Dezfouli, Mohammad Mehdi Salehi
Published: (2011)

A STUDY OF RELATIONSHIP MARKETING IN THE VIETNAMESE BANKING SECTOR
by: Nguyen, Thi Thu Hien
Published: (2006)

Key issues for bank-customer commitment and trust in an e-banking era
by: Laksamana, Patria, et al.
Published: (2011)

Sustainability of Sukuk and conventional bond during financial crisis in the perspective of Malaysia / Athirah Shazali
by: Shazali, Athirah
Published: (2018)

Learners' mental models of chemical bonding.
by: Coll, Richard K.
Published: (1999)

Structural optimization of molecular clusters with density functional theory combined with basin hopping
by: Do, Hainam, et al.
Published: (2012)

Credit spreads and economic activity in eight European economies
by: Veleanu, Veronica
Published: (2013)

Characterisation of fabric deformation mechanisms during preform manufacture
by: Blagdon, Mark
Published: (1998)

Markov decision process algorithms for wealth allocation problems with defaultable bonds
by: Pérez López, Iker, et al.
Published: (2016)

Fabrication, characterisation and oxidation behaviour of Pt-based bond coats for high temperature applications
by: Qian, Lingyi
Published: (2017)

Self–sealing hot isostatic pressing–diffusion bonding of titanium for near net shape manufacture
by: Garcia Hernandez, Alfonso C.
Published: (2019)

Designing NSM FRP systems in concrete using partial safety factors
by: Coelho, Mário, et al.
Published: (2018)

Preparation and characterisation of fly ash based geopolymer mortars
by: Temuujin, Jadambaa, et al.
Published: (2010)

Bond Behaviour of Reinforced Fly Ash-Based Geopolymer Concrete Beams
by: Chang, Ee Hui, et al.
Published: (2009)

A study on the Islamic Bond (SUKUK) and securitization process / Patricia Carolyn Latit
by: Latit, Patricia Carolyn
Published: (2009)

A study of bonding mechanisms and corrosion behaviour of cold sprayed coatings
by: Hussain, Tanvir
Published: (2011)

إدراج وتداول الصكوك في السوك الثانوية: دراسة حالة المملكة العربية السعودية = Listing and trading of Sukuk in the secondary market: a case study of the Kingdom of Saudi Arabia
by: Alnagar, Ahmed Mohamed Hassan, et al.
Published: (2020)