Customer Relationship Management System Study : Software System, Architecture And Transaction Analysis
The purpose of this research project has been to conduct a study on Customer Relationship Management (CRM) System. Enabling technologies for CRM includes a front-end Application System for the automation of Customer Relationship Management, an Enterprise Application Interface (EIA) to integrate the...
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| Format: | Thesis |
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2002
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| Online Access: | http://shdl.mmu.edu.my/972/ |