A Competitive Study Of Car Sales In Business And E-Business

The purpose of this study is to describe CRM and the realization of CRM in companies by using a CRM system. The research in this study can be considered as both exploratory and descriptive, but mainly explorative.

Bibliographic Details
Main Author: Tang, Mei Yu
Format: Thesis
Published: 2005
Subjects:
Online Access:http://shdl.mmu.edu.my/931/