Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy

Through the research , the author could increase her understanding on the customers buying habit, purchasing pattern as well as the strength of Nestle Berhad.

Bibliographic Details
Main Author:	Thanil Selrean, Kalai Selvi
Format:	Thesis
Published:	2003
Subjects:	LB2361 Curriculum
Online Access:	http://shdl.mmu.edu.my/670/

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