Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy

Through the research , the author could increase her understanding on the customers buying habit, purchasing pattern as well as the strength of Nestle Berhad.

Bibliographic Details
Main Author: Thanil Selrean, Kalai Selvi
Format: Thesis
Published: 2003
Subjects:
Online Access:http://shdl.mmu.edu.my/670/
_version_ 1848789569281982464
author Thanil Selrean, Kalai Selvi
author_facet Thanil Selrean, Kalai Selvi
author_sort Thanil Selrean, Kalai Selvi
building MMU Institutional Repository
collection Online Access
description Through the research , the author could increase her understanding on the customers buying habit, purchasing pattern as well as the strength of Nestle Berhad.
first_indexed 2025-11-14T17:58:48Z
format Thesis
id mmu-670
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T17:58:48Z
publishDate 2003
recordtype eprints
repository_type Digital Repository
spelling mmu-6702010-06-29T05:49:25Z http://shdl.mmu.edu.my/670/ Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy Thanil Selrean, Kalai Selvi LB2361 Curriculum Through the research , the author could increase her understanding on the customers buying habit, purchasing pattern as well as the strength of Nestle Berhad. 2003-09 Thesis NonPeerReviewed Thanil Selrean, Kalai Selvi (2003) Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle LB2361 Curriculum
Thanil Selrean, Kalai Selvi
Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy
title Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy
title_full Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy
title_fullStr Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy
title_full_unstemmed Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy
title_short Nestle (Malaysia) Berhad Research On Customer Perception Versus Company Business Strategy
title_sort nestle (malaysia) berhad research on customer perception versus company business strategy
topic LB2361 Curriculum
url http://shdl.mmu.edu.my/670/
http://shdl.mmu.edu.my/670/