Dell Corporation: Strategies For Dominance In The 21st Century

Dell believes its international challenge is to provide consistent device offers, messaging and value delivery across regions in a way that allows for regional modification according to geographical customer preference differences.

Bibliographic Details
Main Author: N.Villu, Gunalan
Format: Thesis
Published: 2002
Subjects:
Online Access:http://shdl.mmu.edu.my/584/