Global Market Expansion and Strategies of Mobile Telecommunication Company (MTC) in Middle East and North Africa
This case study gives an overview of the wireless telecommunications industry, in specific the MENA region and the analysis of MTC which lies within that region. A comprehensive analysis of MTC is provided through Political, Economics, Social and Technological (PEST) as well as Strengths, Weaknesses...
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| Format: | Thesis |
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2007
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| Online Access: | http://shdl.mmu.edu.my/1777/ |