A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry

In this research by attention to the role and preference of E&E industry and by goal of using CRM in these industries research, we found that, there are several key success factors for enhancing the E&E industry.

Bibliographic Details
Main Author: Navabakhsh, Aminallah
Format: Thesis
Published: 2008
Subjects:
Online Access:http://shdl.mmu.edu.my/1503/
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author Navabakhsh, Aminallah
author_facet Navabakhsh, Aminallah
author_sort Navabakhsh, Aminallah
building MMU Institutional Repository
collection Online Access
description In this research by attention to the role and preference of E&E industry and by goal of using CRM in these industries research, we found that, there are several key success factors for enhancing the E&E industry.
first_indexed 2025-11-14T18:02:35Z
format Thesis
id mmu-1503
institution Multimedia University
institution_category Local University
last_indexed 2025-11-14T18:02:35Z
publishDate 2008
recordtype eprints
repository_type Digital Repository
spelling mmu-15032010-10-05T05:33:00Z http://shdl.mmu.edu.my/1503/ A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry Navabakhsh, Aminallah HF5410-5417.5 Marketing. Distribution of products In this research by attention to the role and preference of E&E industry and by goal of using CRM in these industries research, we found that, there are several key success factors for enhancing the E&E industry. 2008-12 Thesis NonPeerReviewed Navabakhsh, Aminallah (2008) A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry. Masters thesis, Multimedia University. http://vlib.mmu.edu.my/diglib/login/dlusr/login.php
spellingShingle HF5410-5417.5 Marketing. Distribution of products
Navabakhsh, Aminallah
A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry
title A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry
title_full A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry
title_fullStr A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry
title_full_unstemmed A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry
title_short A Study Of Customer Relationship Management (CRM) In The Malaysian Electric And Electronic Industry
title_sort study of customer relationship management (crm) in the malaysian electric and electronic industry
topic HF5410-5417.5 Marketing. Distribution of products
url http://shdl.mmu.edu.my/1503/
http://shdl.mmu.edu.my/1503/