Evaluating Usability Of E-Commerce Websites And Systems For End-User Adoption
The objective of the research is to evaluate variables, both technical and human/social, affecting usability of systems from customers' point of view and satisfaction and loyalty of online customers.
| Main Author: | |
|---|---|
| Format: | Thesis |
| Published: |
2008
|
| Subjects: | |
| Online Access: | http://shdl.mmu.edu.my/1495/ |
| Summary: | The objective of the research is to evaluate variables, both technical and human/social, affecting usability of systems from customers' point of view and satisfaction and loyalty of online customers. |
|---|