Malaysian Private Education Quality: Application of SERVQUAL Model
Intense competition among existing private education providers and the Malaysian government’s relaxation of regulations for allowing international universities to open off shore campuses in Malaysia, have forced companies in the education industry to develop strategies which can help them to make...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Canadian Center of Science and Education
2013
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| Online Access: | http://eprints.intimal.edu.my/74/ http://eprints.intimal.edu.my/74/1/Malaysian%20Private%20Education%20QualityApplication%20of%20SERVQUAL%20Model.pdf |