Factors Affecting the Adoption of E-Commerce: A Study of the Textile Industry in Wujin, China
The purpose of this paper is to examine the factors that influence the adoption of e-commerce with emphasis on textile companies in WuJin, China. The factors are organizational readiness, innovation characteristics, government influence and culture. Binary logistic regression was applied to test the...
| Main Authors: | , , , |
|---|---|
| Format: | Article |
| Published: |
Society for Alliance, Fidelity & Advancement
2009
|
| Subjects: | |
| Online Access: | http://eprints.intimal.edu.my/1194/ |