“Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia

Although cigarette smoking rate has declined consistently in the past four decades in Australia, the smoking habit remains popular among some groups. From a marketer’s vantage point, this slowed reduction portrays the less effective implementation of anti-smoking campaigns in Australia. Ideally, e...

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Main Authors: Liau, Chee How, Leanne, White, Keith, Thomas, Tan, Seng Teck
Format: Article
Language:English
Published: Canadian Center of Science and Education 2018
Subjects:
Online Access:http://eprints.intimal.edu.my/1160/
http://eprints.intimal.edu.my/1160/1/Final%20Draft%20Smoking.pdf
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author Liau, Chee How
Leanne, White
Keith, Thomas
Tan, Seng Teck
author_facet Liau, Chee How
Leanne, White
Keith, Thomas
Tan, Seng Teck
author_sort Liau, Chee How
building INTI Institutional Repository
collection Online Access
description Although cigarette smoking rate has declined consistently in the past four decades in Australia, the smoking habit remains popular among some groups. From a marketer’s vantage point, this slowed reduction portrays the less effective implementation of anti-smoking campaigns in Australia. Ideally, each anti-smoking intervention ought to break the chain of marginal utility and lead to a sharp or stepped decline of smoking prevalence. This paper explores the inadequacies of fear factored anti-smoking campaigns and some prevailing reasons why young adult smokers continue to smoke. This paper begins with a review and categorisation of the different reasons of why young adults continue to smoke. These reasons draw on addiction, stress, habit, social-economic factors, self-identity and peer pressure. The rationale for studying these anti-smoking initiatives is to evaluate if these initiatives address the issues of smoking amongst young adults. This paper is significant for formulating effective anti-smoking messages and policy developments in Australia.
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spelling intimal-11602022-11-16T02:54:17Z http://eprints.intimal.edu.my/1160/ “Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia Liau, Chee How Leanne, White Keith, Thomas Tan, Seng Teck BF Psychology H Social Sciences (General) Although cigarette smoking rate has declined consistently in the past four decades in Australia, the smoking habit remains popular among some groups. From a marketer’s vantage point, this slowed reduction portrays the less effective implementation of anti-smoking campaigns in Australia. Ideally, each anti-smoking intervention ought to break the chain of marginal utility and lead to a sharp or stepped decline of smoking prevalence. This paper explores the inadequacies of fear factored anti-smoking campaigns and some prevailing reasons why young adult smokers continue to smoke. This paper begins with a review and categorisation of the different reasons of why young adults continue to smoke. These reasons draw on addiction, stress, habit, social-economic factors, self-identity and peer pressure. The rationale for studying these anti-smoking initiatives is to evaluate if these initiatives address the issues of smoking amongst young adults. This paper is significant for formulating effective anti-smoking messages and policy developments in Australia. Canadian Center of Science and Education 2018 Article PeerReviewed text en http://eprints.intimal.edu.my/1160/1/Final%20Draft%20Smoking.pdf Liau, Chee How and Leanne, White and Keith, Thomas and Tan, Seng Teck (2018) “Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia. Asian Social Science, 14 (10). pp. 1-11. ISSN 1911-2025
spellingShingle BF Psychology
H Social Sciences (General)
Liau, Chee How
Leanne, White
Keith, Thomas
Tan, Seng Teck
“Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia
title “Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia
title_full “Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia
title_fullStr “Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia
title_full_unstemmed “Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia
title_short “Resilient Young Smokers” - A Proposed Study in Determining Young Adult Smokers’ Responses Towards Anti-Smoking Initiatives in Australia
title_sort “resilient young smokers” - a proposed study in determining young adult smokers’ responses towards anti-smoking initiatives in australia
topic BF Psychology
H Social Sciences (General)
url http://eprints.intimal.edu.my/1160/
http://eprints.intimal.edu.my/1160/1/Final%20Draft%20Smoking.pdf