The impact of TQM practices on learning organisation and customer orientation: a survey of small service organisations in Malaysia
The purpose of this paper is to examine the impact of Total Quality Management (TQM) practices on customer orientation and learning organisation in Malaysian service sector. This study was based on empirical data collected from a survey of 122 managers of Malaysian service firms. Correlation analysi...
| Main Authors: | , , , |
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| Format: | Article |
| Published: |
Inderscience Enterprises Ltd.
2011
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| Subjects: | |
| Online Access: | http://eprints.intimal.edu.my/1008/ |