Service climate and service behavior to customer satisfaction: a multilevel study of muslim-friendly hotel
Literature has emphasized on the importance of internal integration and external environment towards the quality of services. As Muslim-friendly hotels (MFH) are being a service organization, this research aims to integrate the organization, employee and customers who involved in the service encount...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
HH Publisher
2020
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/80455/ http://irep.iium.edu.my/80455/1/80455_Service%20climate%20and%20service%20behaviour%20to%20customer.pdf |