Relationship between service quality and customer satisfaction : an empirical study of Islamic Banks in Malaysia
Service quality is an important and effective tool for banks to achieve customer satisfaction and earn their loyalty, especially under intense competition. Indeed, there is an strong competition between Islamic banks in Malaysia whereby each practitioner is working hard to satisfy their customers’...
| Main Authors: | , , , |
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| Format: | Proceeding Paper |
| Language: | English English |
| Published: |
2018
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| Subjects: | |
| Online Access: | http://irep.iium.edu.my/67848/ http://irep.iium.edu.my/67848/12/67848%20prpgramme%20schedule%20and%20certificate.pdf http://irep.iium.edu.my/67848/1/Latest%2007.09.18%20-%20RELATIONSHIP%20BETWEEN%20SERVICE%20QUALITY%20AND%20CUSTOMER%20SATISFACTION%20%281%29.pdf |