The influence of personality traits towards quality pledge

Any organization ventures in the hospitality industry are required to maintain a quality service to achieve competitive advantages. As employee’s commitment plays an important role in ensuring a high-quality service, their commitments are influenced by their personality traits, as they are also know...

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Main Authors: Ma’amora, Hairunnisa, Achim, Nur’ain, Muhamad Yunus, Nor Sara Nadia, Hashim, Nurhazirah, Haque, A. K. M. Ahasanul
Format: Article
Language:English
Published: Elsevier 2016
Subjects:
Online Access:http://irep.iium.edu.my/55170/
http://irep.iium.edu.my/55170/1/The%20Influence%20of%20Personality%20Traits%20towards%20Quality%20Pledge.pdf
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author Ma’amora, Hairunnisa
Achim, Nur’ain
Muhamad Yunus, Nor Sara Nadia
Hashim, Nurhazirah
Haque, A. K. M. Ahasanul
author_facet Ma’amora, Hairunnisa
Achim, Nur’ain
Muhamad Yunus, Nor Sara Nadia
Hashim, Nurhazirah
Haque, A. K. M. Ahasanul
author_sort Ma’amora, Hairunnisa
building IIUM Repository
collection Online Access
description Any organization ventures in the hospitality industry are required to maintain a quality service to achieve competitive advantages. As employee’s commitment plays an important role in ensuring a high-quality service, their commitments are influenced by their personality traits, as they are also known as emotional labour. The purpose of this study is to investigate the dominant personality traits in the company based on the Big Five Personality theory, to assess the level of employees’ commitment to service quality (quality pledge) and its relationship. A structured survey was implied, and 143 customer contact employees participated. From the data analysed, the results show that there is a very strong relationship between personality traits and employees’ quality pledge. Hence, it is recommended for future research to make a comparison between the effect of personality traits towards quality pledge on employee’s perspective and also customer’s perspectives.
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publishDate 2016
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spelling iium-551702017-02-08T04:28:18Z http://irep.iium.edu.my/55170/ The influence of personality traits towards quality pledge Ma’amora, Hairunnisa Achim, Nur’ain Muhamad Yunus, Nor Sara Nadia Hashim, Nurhazirah Haque, A. K. M. Ahasanul HF5001 Business. Business Administration Any organization ventures in the hospitality industry are required to maintain a quality service to achieve competitive advantages. As employee’s commitment plays an important role in ensuring a high-quality service, their commitments are influenced by their personality traits, as they are also known as emotional labour. The purpose of this study is to investigate the dominant personality traits in the company based on the Big Five Personality theory, to assess the level of employees’ commitment to service quality (quality pledge) and its relationship. A structured survey was implied, and 143 customer contact employees participated. From the data analysed, the results show that there is a very strong relationship between personality traits and employees’ quality pledge. Hence, it is recommended for future research to make a comparison between the effect of personality traits towards quality pledge on employee’s perspective and also customer’s perspectives. Elsevier 2016 Article PeerReviewed application/pdf en http://irep.iium.edu.my/55170/1/The%20Influence%20of%20Personality%20Traits%20towards%20Quality%20Pledge.pdf Ma’amora, Hairunnisa and Achim, Nur’ain and Muhamad Yunus, Nor Sara Nadia and Hashim, Nurhazirah and Haque, A. K. M. Ahasanul (2016) The influence of personality traits towards quality pledge. Procedia Economics and Finance, 37. pp. 73-79. ISSN 2212-5671 http://www.sciencedirect.com/science/journal/22125671 10.1016/S2212-5671(16)30095-8
spellingShingle HF5001 Business. Business Administration
Ma’amora, Hairunnisa
Achim, Nur’ain
Muhamad Yunus, Nor Sara Nadia
Hashim, Nurhazirah
Haque, A. K. M. Ahasanul
The influence of personality traits towards quality pledge
title The influence of personality traits towards quality pledge
title_full The influence of personality traits towards quality pledge
title_fullStr The influence of personality traits towards quality pledge
title_full_unstemmed The influence of personality traits towards quality pledge
title_short The influence of personality traits towards quality pledge
title_sort influence of personality traits towards quality pledge
topic HF5001 Business. Business Administration
url http://irep.iium.edu.my/55170/
http://irep.iium.edu.my/55170/
http://irep.iium.edu.my/55170/
http://irep.iium.edu.my/55170/1/The%20Influence%20of%20Personality%20Traits%20towards%20Quality%20Pledge.pdf