Conceptualising the customer Off-premise Dining Experience (OPDineX) scale: A focus on O2O Third-party Food Delivery Services

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Conceptualising the customer Off-premise Dining Experience (OPDineX) scale: A focus on O2O Third-party Food Delivery Services

This thesis developed an off-premise dining experience (OPDineX) scale by applying a mixed methods approach in identifying salient attributes of the customer journey in third-party food delivery services. The developed scale evaluates their effects on customer satisfaction and repurchase intentions...

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Bibliographic Details
Main Author:	Say, Anthony Kin Tong
Format:	Thesis
Published:	Curtin University 2024
Online Access:	http://hdl.handle.net/20.500.11937/97082

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