How Naturalness and Sustainability Affect Consumers Decision-Making Processes Toward Food Products? A Multi-Method Consumer Research

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How Naturalness and Sustainability Affect Consumers Decision-Making Processes Toward Food Products? A Multi-Method Consumer Research

This thesis uncovers the complexities of food choices by investigating the questions: “Why do people eat what they eat? When, where and how can what they eat be influenced?”. Applying a multi-method approach, this thesis examines the interrelationships of the food itself, the individual, and the sit...

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Bibliographic Details
Main Author:	Duong, Chien
Format:	Thesis
Published:	Curtin University 2024
Online Access:	http://hdl.handle.net/20.500.11937/95602

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