The Development and Evaluation of a Mobile Commerce Conceptual Model for Saudi Arabia

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The Development and Evaluation of a Mobile Commerce Conceptual Model for Saudi Arabia

This research designed a hypothetical mobile commerce model for Saudi Arabia to assist SMEs in enhancing their mobile commerce operations. The model was critically assessed using a mixed-methods approach that included interviews and an online questionnaire. The research results include a model that...

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Bibliographic Details
Main Author:	Al Jaafari, Abdullah Ibrahim H.
Format:	Thesis
Published:	Curtin University 2024
Online Access:	http://hdl.handle.net/20.500.11937/95597

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