The Role of Rarity and Exclusivity in Luxury
The purpose of this research is to investigate the current roles of exclusivity and rarity in luxury facing the fast-changing market environment and the increased complexity of consumption behaviour. It tackles the delicate relationships between “new luxury” and the use of traditional tactics for ac...
| Main Author: | |
|---|---|
| Format: | Thesis |
| Published: |
Curtin University
2023
|
| Online Access: | http://hdl.handle.net/20.500.11937/95035 |
| _version_ | 1848765960854437888 |
|---|---|
| author | Wang, Xujia |
| author_facet | Wang, Xujia |
| author_sort | Wang, Xujia |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | The purpose of this research is to investigate the current roles of exclusivity and rarity in luxury facing the fast-changing market environment and the increased complexity of consumption behaviour. It tackles the delicate relationships between “new luxury” and the use of traditional tactics for achieving exclusivity and rarity, indicating the complexity and dynamics of luxury consumptions and the evolving nature of luxury meanings. |
| first_indexed | 2025-11-14T11:43:33Z |
| format | Thesis |
| id | curtin-20.500.11937-95035 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T11:43:33Z |
| publishDate | 2023 |
| publisher | Curtin University |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-950352024-05-15T06:36:39Z The Role of Rarity and Exclusivity in Luxury Wang, Xujia The purpose of this research is to investigate the current roles of exclusivity and rarity in luxury facing the fast-changing market environment and the increased complexity of consumption behaviour. It tackles the delicate relationships between “new luxury” and the use of traditional tactics for achieving exclusivity and rarity, indicating the complexity and dynamics of luxury consumptions and the evolving nature of luxury meanings. 2023 Thesis http://hdl.handle.net/20.500.11937/95035 Curtin University fulltext |
| spellingShingle | Wang, Xujia The Role of Rarity and Exclusivity in Luxury |
| title | The Role of Rarity and Exclusivity in Luxury |
| title_full | The Role of Rarity and Exclusivity in Luxury |
| title_fullStr | The Role of Rarity and Exclusivity in Luxury |
| title_full_unstemmed | The Role of Rarity and Exclusivity in Luxury |
| title_short | The Role of Rarity and Exclusivity in Luxury |
| title_sort | role of rarity and exclusivity in luxury |
| url | http://hdl.handle.net/20.500.11937/95035 |