What suppliers seek from their downstream buyers

The results of a study undertaken in the Western Australian apple industry suggest that what growers want from their downstream buyers and what they actually receive as a result of their transactions with their preferred trading partners are vastly different. While most growers want a return that is...

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Bibliographic Details
Main Authors: Nawi, N., Batt, Peter
Format: Journal Article
Published: International Society of Horticultural Science 2011
Subjects:
Online Access:http://www.actahort.org/books/895/895_24.htm
http://hdl.handle.net/20.500.11937/9381
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author Nawi, N.
Batt, Peter
author_facet Nawi, N.
Batt, Peter
author_sort Nawi, N.
building Curtin Institutional Repository
collection Online Access
description The results of a study undertaken in the Western Australian apple industry suggest that what growers want from their downstream buyers and what they actually receive as a result of their transactions with their preferred trading partners are vastly different. While most growers want a return that is commensurate with the effort they put in, the prices offered by market intermediaries generally leave the growers dissatisfied. In order to reduce the risk and the uncertainty associated with the exchange, growers will invariably seek to establish long-term relationships with preferred trading partners. However, many customers prefer to maintain arms-length transactions and seem generally unwilling to provide the growers with either market information or technical advice.
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spelling curtin-20.500.11937-93812017-01-30T11:12:20Z What suppliers seek from their downstream buyers Nawi, N. Batt, Peter buyer-supplier relationships buyer selection fruit industry The results of a study undertaken in the Western Australian apple industry suggest that what growers want from their downstream buyers and what they actually receive as a result of their transactions with their preferred trading partners are vastly different. While most growers want a return that is commensurate with the effort they put in, the prices offered by market intermediaries generally leave the growers dissatisfied. In order to reduce the risk and the uncertainty associated with the exchange, growers will invariably seek to establish long-term relationships with preferred trading partners. However, many customers prefer to maintain arms-length transactions and seem generally unwilling to provide the growers with either market information or technical advice. 2011 Journal Article http://hdl.handle.net/20.500.11937/9381 http://www.actahort.org/books/895/895_24.htm International Society of Horticultural Science fulltext
spellingShingle buyer-supplier relationships
buyer selection
fruit industry
Nawi, N.
Batt, Peter
What suppliers seek from their downstream buyers
title What suppliers seek from their downstream buyers
title_full What suppliers seek from their downstream buyers
title_fullStr What suppliers seek from their downstream buyers
title_full_unstemmed What suppliers seek from their downstream buyers
title_short What suppliers seek from their downstream buyers
title_sort what suppliers seek from their downstream buyers
topic buyer-supplier relationships
buyer selection
fruit industry
url http://www.actahort.org/books/895/895_24.htm
http://hdl.handle.net/20.500.11937/9381