Allocentrism and consumer ethnocentrism: the effects of social identity on purchase intention

QR Code

Allocentrism and consumer ethnocentrism: the effects of social identity on purchase intention

This article examines the effects of allocentrism and consumer ethnocentrism (CET) on purchase intentions for domestic versus imported products focusing on the current phenomenon of the “Korean Wave” in Taiwan. Research based on data collected from 433 mall intercept interviews in Taiwan indicates t...

Full description

Bibliographic Details
Main Authors:	Huang, Y., Phau, Ian, Lin, Chad, Chung, H., Lin, K.
Format:	Journal Article
Published:	Society for Personality Research 2008
Subjects:	Cross-cutting categorization Allocentrism Social identity theory Purchase intention Consumer ethnocentrism
Online Access:	http://www.sbp-journal.com/default.aspx?pageid=46&JournalArticleID=1930 http://hdl.handle.net/20.500.11937/9305

Similar Items

Effects of Animosity and Allocentrism on Consumer Ethnocentrism: Social Identity on Consumer Willingness to Purchase
by: Huang, Y., et al.
Published: (2010)

The Determination of an Affective, Cognitive and Conative Measure of Consumer Ethnocentrism
by: Teoh, Kenny Guan Cheng
Published: (2007)

Effects of consumer ethnocentrism of Malaysian working women on their purchasing behaviour of halal cosmetic products
by: Kaur, Kamaljeet
Published: (2015)

A purchase intention model for foreign banks within Indonesia
by: Muchtar, Fatimah, et al.
Published: (2012)

Consumer ethnocentrism: Reconceptualization and cross-cultural validation
by: Sharma, Piyush
Published: (2015)

Investigating the impact of e-commerce live streaming on consumers'purchase intention in China
by: ZHANG, TAO
Published: (2022)

Examining the role of hybrid products in a consumer animosity setting
by: Kea, Garick, et al.
Published: (2008)

Consumer ethnocentrism vs. intercultural competence as moderators in intercultural service encounters
by: Sharma, Piyush, et al.
Published: (2015)

Counterfeits of luxury branded products: what are the predictors and purchase intentions
by: Phau, Ian
Published: (2010)

The Impact of CSR on Consumers’ purchase intention in Chinese e-commerce companies
by: Wang, Manxi
Published: (2020)

The influence of celebrity endorsement on college students' purchase intention towards cosmetics in Central China—An empirical study on Henan Province
by: Liang, Jiamei
Published: (2022)

Historical nostalgia intensities: effects on cognition, attitudes, and intentions
by: Marchegiani, Chris, et al.
Published: (2008)

Factors Influencing Consumer Buying Behaviour Of Luxury Fashion Brands in Malaysia
by: Seilkhanova, Saniya
Published: (2017)

What moderates attitudes and purchase intentions in a luxury brand counterfeits context?
by: Teah, Min
Published: (2009)

Effects of "Owned By" versus "Made In" for Willingness to Buy Australian Brands
by: Cheah, Isaac, et al.
Published: (2015)

Corporate Social Responsibility scepticism and its influence on consumers’ purchasing intentions
by: Bitterolf, Maxime
Published: (2017)

An Investigation of Chinese Audiences’ Attitude and Purchase Intention towards Product Placement in Reality Television Shows
by: Chen, Shanwen
Published: (2020)

Factors affecting purchase of online music in Australia
by: Butcher, Luke, et al.
Published: (2010)

The impact of social media influencers on the purchasing intention of the young Chinese consumer
by: Lu, Shen
Published: (2024)

The influence of personality factors on attitudes towards counterfeiting of luxury brands and purchase intention
by: Teah, Min, et al.
Published: (2008)

The effects of influencer marketing on consumers’ purchase intention on beauty products in China
by: PU, HUIYUN
Published: (2022)

Counterfeits of luxury brands: exploring the role of lawfulness and legality
by: Sequiera, M., et al.
Published: (2008)

Consumer ethnocentrism among government servants in Kota Bharu towards buying automobile / Hatinah Abu Bakar ... [et. al]
by: Abu Bakar, Hatinah, et al.
Published: (2011)

The key factors influencing the purchase intention towards LCCs: the case of Chinese college students
by: Zheng, Xuan
Published: (2019)

The Impact of Crisis Response Strategies on Consumer Attitudes and Perceptions towards Halal Brands
by: Imran, Hina
Published: (2016)

The role of consumer fanaticism in the acceptance of brand extensions: merchandising in the video games market
by: Young, Joshua, et al.
Published: (2010)

The effect of country of origin image, ethnocentrism, and religiosity on purchase intentions: an empirical investigation on Bangladeshi consumers
by: Haque, A. K. M. Ahasanul, et al.
Published: (2015)

Constructing purchase intention model for foreign banks operating within Indonesia
by: Muchtar, Fatimah, et al.
Published: (2011)

“Influencer marketing: the impact of online influencers on Generation Y’s purchase intention in China”
by: Jin, Ming
Published: (2023)

The role of anticipatory guilt in a non-durable consumer goods context
by: Lwin, Michael
Published: (2010)

Mediating effect of ethnocentrism on relationship between social networking site factors and social solidarity
by: Ridzuan, Abdul Rauf
Published: (2016)

Incorporating the effects of country of ownership: a study of Australian brands
by: Cheah, Isaac, et al.
Published: (2008)

Examining the Effects of Celebrity Endorser’s Credibility, Congruency and Meaning transfer on Purchase Intention of Skincare Products: An Empirical Research in East China
by: peng, cheng
Published: (2015)

How does e-commerce live streaming in China affect consumers’ purchasing intentions?
by: Miao, Yihe
Published: (2024)

Factors Influencing the Risk Averse Consumer Base Towards Online Shopping: A Perspective on Evolving Shopping Behaviour in Malaysia
by: Jafary, Khadija Hasan
Published: (2016)

Consumer animosity, economic hardship, and normative influence: how do they affect consumers' purchase intention?
by: Huang, Y., et al.
Published: (2010)

Factors influencing consumer attitudes towards e-commerce: a study on online shopping of apparel in the UK
by: Bayona Baquero, Paula Ximena
Published: (2020)

Consumer Attitudes Towards Foreign Branded Apparel in Malaysia
by: Bhat, Sana Altaf
Published: (2016)

Offshore Outsourcing of Customer Services - Boon or Bane?
by: Sharma, Piyush
Published: (2012)

Influences of Branding on Consumer Purchase Decision Making Process: An Empirical Research in Chinese Real Estate Agency Industry
by: Ou, Jia-Lin
Published: (2020)