The Present and Future of the Luxury-Sustainability Paradox
An understanding of luxury consumer behaviour, the implications on current luxury brand initiatives, and future directions, with a focus on the significance of coexisting sustainability practices and luxury values, are discussed in this chapter. Prior to recent changes in the business in response to...
| Main Authors: | , , |
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| Other Authors: | |
| Format: | Book Chapter |
| Language: | English |
| Published: |
Routledge
2023
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| Online Access: | http://hdl.handle.net/20.500.11937/91843 |