Adam Mosseri: Constructing Instagram's Top Dad
Using a detailed content analysis of his public commentary, public social media posts, and captured ephemeral social media, this paper argues that Head of Instagram Adam Mosseri has strategically constructed a public persona as an active, engaged and concerned parent. While this parenting persona em...
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| Format: | Conference Paper |
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2022
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| Online Access: | http://hdl.handle.net/20.500.11937/91411 |