Determinants of a Holistic Social Commerce Model for Saudi Arabia
This study aims to identify the required factors to develop and evaluate a social commerce model for Saudi Arabia. A mixed-methods approach was adopted to assess the model critically, and substantial theoretical and practical contributions were aligned with the goals of Saudi Vision 2030. The study...
| Main Author: | |
|---|---|
| Format: | Thesis |
| Published: |
Curtin University
2022
|
| Online Access: | http://hdl.handle.net/20.500.11937/89781 |