Collective patterns of social diffusion are shaped by individual inertia and trend-seeking

Social conventions change when individuals collectively adopt an alternative over the status quo, in a process known as social diffusion. Our repeated trials of a multi-round experiment provided data that helped motivate the proposal of an agent-based model of social diffusion that incorporates iner...

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Bibliographic Details
Main Authors: Ye, Mengbin, Zino, L., Mlakar, Ž., Bolderdijk, J.W., Risselada, H., Fennis, B.M., Cao, M.
Format: Journal Article
Language:English
Published: NATURE PORTFOLIO 2021
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/89029