Predictors of behavioral intention to adopt e-AgriFinance app among the farmers in Sarawak, Malaysia

Purpose: This study examines the predictors of behavioral intention of farmers to adopt a mobile agricultural finance application called e-AgriFinance using the Unified Theory of Acceptance and Use of Technology (UTAUT) and perceived cost as an additional predictor. Design/methodology/approach: Usin...

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Bibliographic Details
Main Authors: Omar, Quistina, Yap, CS Yap, Ho, P.L., Keling, William
Format: Journal Article
Language:English
Published: EMERALD GROUP PUBLISHING LTD 2022
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/88790