What makes marketing tick? A chain-of-effects perspective

What makes marketing tick? A chain-of-effects perspective

Bibliographic Details
Main Authors: Sharma, Piyush, Leung, Tak Yan
Format: Conference Paper
Published: 2021
Online Access:http://hdl.handle.net/20.500.11937/86280

Internet

http://hdl.handle.net/20.500.11937/86280

Similar Items