Dynamism and B2B firm performance: The dark and bright contingent role of B2B relationships

Grounded by the contingency theory, we postulate a match and mismatch conceptualization that can be used to highlight the dark and bright side of business-to-business (B2B) relationships in the environmental dynamism-performance framework. The research conceptualization is examined using the survey...

Full description

Bibliographic Details
Main Authors: Chung, H.F.L., Kingshott, Russel, MacDonald, R.V.G., Putranta, M.P.
Format: Journal Article
Language:English
Published: ELSEVIER SCIENCE INC 2021
Subjects:
Online Access:http://hdl.handle.net/20.500.11937/86276