Can technology readiness predict farmers’ adoption intention of the e-AgriFinance app?
Purpose: This research aims to examine the effect of the two dimensions of technology readiness – motivator and inhibitor on behavioural intention to adopt a mobile agricultural finance app called e-AgriFinance app among the farmers in Sarawak, Malaysia. Design/methodology/approach: Data were c...
| Main Authors: | , , , |
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| Format: | Journal Article |
| Published: |
Emerald
2021
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| Online Access: | http://hdl.handle.net/20.500.11937/85611 |