An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning
Evaluative conditioning (EC) refers to the acquisition of likes and dislikes. During backward EC, a neutral conditional stimulus (CS) presented after a valenced unconditional stimulus (US) can acquire the same or opposite valence to the US. Relational instructions, affective relief or disappointment...
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| Format: | Thesis |
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Curtin University
2020
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| Online Access: | http://hdl.handle.net/20.500.11937/81847 |
| _version_ | 1848764425216983040 |
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| author | Green, Luke John Stanley |
| author_facet | Green, Luke John Stanley |
| author_sort | Green, Luke John Stanley |
| building | Curtin Institutional Repository |
| collection | Online Access |
| description | Evaluative conditioning (EC) refers to the acquisition of likes and dislikes. During backward EC, a neutral conditional stimulus (CS) presented after a valenced unconditional stimulus (US) can acquire the same or opposite valence to the US. Relational instructions, affective relief or disappointment, and US onset predictability determined the direction of backward EC, while US intensity and offset predictability had no effect. The backward conditioning paradigms employed revealed novel insights regarding CS valence acquisition and measurement. |
| first_indexed | 2025-11-14T11:19:09Z |
| format | Thesis |
| id | curtin-20.500.11937-81847 |
| institution | Curtin University Malaysia |
| institution_category | Local University |
| last_indexed | 2025-11-14T11:19:09Z |
| publishDate | 2020 |
| publisher | Curtin University |
| recordtype | eprints |
| repository_type | Digital Repository |
| spelling | curtin-20.500.11937-818472020-11-30T05:01:13Z An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning Green, Luke John Stanley Evaluative conditioning (EC) refers to the acquisition of likes and dislikes. During backward EC, a neutral conditional stimulus (CS) presented after a valenced unconditional stimulus (US) can acquire the same or opposite valence to the US. Relational instructions, affective relief or disappointment, and US onset predictability determined the direction of backward EC, while US intensity and offset predictability had no effect. The backward conditioning paradigms employed revealed novel insights regarding CS valence acquisition and measurement. 2020 Thesis http://hdl.handle.net/20.500.11937/81847 Curtin University fulltext |
| spellingShingle | Green, Luke John Stanley An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning |
| title | An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning |
| title_full | An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning |
| title_fullStr | An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning |
| title_full_unstemmed | An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning |
| title_short | An Investigation of Assimilation and Contrast Effects in Backward Evaluative Conditioning |
| title_sort | investigation of assimilation and contrast effects in backward evaluative conditioning |
| url | http://hdl.handle.net/20.500.11937/81847 |