Sales technology and salespeople’s ambidexterity: An ecosystem approach

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Sales technology and salespeople’s ambidexterity: An ecosystem approach

Purpose – This paper aims to explore the impact of salespeople’s goal orientation and self-regulatory mode on their performance through sales ambidexterity and sales technology infusion (STI) using a sales technology ecosystem approach. Design/methodology/approach – This paper adopts a qualita...

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Bibliographic Details
Main Authors:	Giovannetti, Maria, Cardinali, Silvio, Sharma, Piyush
Format:	Journal Article
Published:	Emerald 2020
Online Access:	http://hdl.handle.net/20.500.11937/81370

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