Customer engagement, consumption and firm performance in a multi-actor service eco-system: The moderating role of resource integration
© 2020 Elsevier Inc. This study aims to understand how e-commerce firms can operate more effectively within the context of a multi-actor service eco-system by examining the factors contributing to their firms’ performance. Due to their multidirectional information and business exchanges through...
| Main Authors: | , , , |
|---|---|
| Format: | Journal Article |
| Published: |
2020
|
| Online Access: | http://hdl.handle.net/20.500.11937/79395 |