An introduction to the special issue on the past, present and future research on deliberate lookalikes

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An introduction to the special issue on the past, present and future research on deliberate lookalikes

Purpose – The purpose of this editorial is to present the contemporary thinking on deliberate lookalikes and to provide a better understanding of its key forms (counterfeits, copycats, and no-name imitations) and markets (deceptive and non-deceptive). Methodology – This editorial contains a review o...

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Bibliographic Details
Main Authors:	Davcik, N., Sharma, Piyush, Chan, R., Roy, R.
Format:	Journal Article
Published:	Emerald 2019
Online Access:	http://hdl.handle.net/20.500.11937/76062

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