Strategic alliances and knowledge sharing: synergies or silos?

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Strategic alliances and knowledge sharing: synergies or silos?

Purpose – The purpose of this paper is to investigate the influence of a relationship marketing orientation within a strategic alliance (referred to as the Alliance) to determine whether those firms have achieved synergy in knowledge sharing or whether they operate as knowledge silos. Design/meth...

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Bibliographic Details
Main Authors:	Connell, Julia, Voola, R.
Format:	Journal Article
Published:	Emerald Publishing Group 2007
Subjects:	Knowledge sharing Strategic alliances Resources
Online Access:	http://hdl.handle.net/20.500.11937/7503

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