Research note: Legal implications of soundalike hotels in China: Haiyatt and Marvelot
This article introduces the concept of the soundalike hotel to the hospitality and tourism disciplines. More specifically, this article explores the legal implications surrounding the Haiyatt and Marvelot hotel brands in China, which sound like the Hyatt and Marriott brands, respectively. Soundalike...
| Main Authors: | , , |
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| Format: | Journal Article |
| Published: |
Pergamon
2018
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| Online Access: | http://hdl.handle.net/20.500.11937/74442 |