Customer participation and service outcomes: Mediating role of task-related affective well-being

This paper contributes to transformative service research by drawing on self-determination, elicitation of emotions framework, and feelings-as-information theories to explore how customer participation, task-related affective well-being, customer knowledge, task complexity, and service outcomes rela...

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Bibliographic Details
Main Authors: Asokan, A., Sharma, Piyush, Kingshott, Russel, Kaur, A., Maurya, U.
Format: Journal Article
Published: Emerald Group Publishing 2018
Online Access:http://hdl.handle.net/20.500.11937/73862