Sentiment analysis – a review and agenda for future research in hospitality contexts
Purpose: The study aims to provide a critical review of the origin, development and process of sentiment analysis (SA) and a demonstration for hospitality researchers and students on how to perform SA using a sample study. Design/methodology/approach: A critical review and sample case demonstration...
| Main Authors: | , , |
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| Format: | Journal Article |
| Published: |
Emerald Group Publishing Limited
2018
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| Online Access: | http://hdl.handle.net/20.500.11937/73818 |