Moderating effects of service separation on customer relationships with service firms: A social-exchange perspective
Purpose: The purpose of this paper is to examine the impact of service separation on the ability of service firms to build and maintain customer relationships, by exploring the differences in the strength of interrelationships among key relational constructs between separated and unseparated service...
| Main Authors: | , , |
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| Format: | Journal Article |
| Published: |
Emerald Group Publishing
2018
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| Online Access: | http://hdl.handle.net/20.500.11937/73770 |