Personality attributes of botanic parks and their effects on visitor attitude and behavioural intentions

The current exploratory study conceptualizes botanic park personality and explores its effects on visitor attitude and behavioural intentions. To achieve this, a renowned botanic park in Western Australia was selected. Pen-and-paper and online surveys were self-administered to 481 local and internat...

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Bibliographic Details
Main Authors: Quintal, Vanessa, Lwin, Michael, Phau, Ian, Lee, Sean
Format: Journal Article
Published: Sage Publications Ltd. 2018
Online Access:http://hdl.handle.net/20.500.11937/67515