Stakeholder Salience and Strategy in Event Tourism
Using qualitative multiple-case study research, this thesis advances understanding of event stakeholders’ salience, interests and influence strategies in event tourism settings. The findings suggest that stakeholder salience varies due to different types of stakeholder power and legitimacy, and even...
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| Format: | Thesis |
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Curtin University
2017
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| Online Access: | http://hdl.handle.net/20.500.11937/66025 |