Community junior sport sponsorship: an online experiment assessing children’s responses to unhealthy food v. pro-health sponsorship options

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Community junior sport sponsorship: an online experiment assessing children’s responses to unhealthy food v. pro-health sponsorship options

Copyright © The Authors 2017 Objective: To explore children’s responses to sponsorship of community junior sport by unhealthy food brands and investigate the utility of alternative, pro-health sponsorship options. Design: Between-subjects experiment, with four sponsorship conditions: A, non-food bra...

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Bibliographic Details
Main Authors:	Dixon, H., Scully, M., Wakefield, M., Kelly, B., Pettigrew, Simone
Format:	Journal Article
Published:	Cambridge University Press 2017
Online Access:	http://hdl.handle.net/20.500.11937/65493

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