Community junior sport sponsorship: an online experiment assessing children’s responses to unhealthy food v. pro-health sponsorship options
Copyright © The Authors 2017 Objective: To explore children’s responses to sponsorship of community junior sport by unhealthy food brands and investigate the utility of alternative, pro-health sponsorship options. Design: Between-subjects experiment, with four sponsorship conditions: A, non-food bra...
| Main Authors: | , , , , |
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| Format: | Journal Article |
| Published: |
Cambridge University Press
2017
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| Online Access: | http://hdl.handle.net/20.500.11937/65493 |