Developing a better understanding of the complexities of visitor loyalty to Karijini National Park, Western Australia
© 2017 Elsevier LtdVisitor loyalty is essential for the future of parks; however our knowledge of it is poor and confounded by conceptualisation and measurement issues with loyalty often considered a single construct. Furthermore, previous research has focussed on loyalty to a single destination rat...
| Main Authors: | , , |
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| Format: | Journal Article |
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Pergamon
2017
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| Online Access: | http://hdl.handle.net/20.500.11937/63285 |