Exploring the effects of perceived service provider sincerity on consumers’ emotional state and satisfaction during travel service consumption
A holistic approach to satisfaction and its effects seems to be particularly important in high-affect, high-involvement, and extended duration services such as those offered by many travel and tourism providers. This means understanding the complexities of service provision and its processes. Cons...
| Main Authors: | , , , |
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| Format: | Journal Article |
| Published: |
Cognizant Communication Corporation
2011
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/62578 |