Regulation of motor vehicle advertising: toward a framework for compliance research
There is concern that certain content within some motor vehicle television advertising may negatively influence the driving attitudes and behaviours of viewers, particularly young people, and hence have a negative impact on road safety. In recognition of this concern, many developed countries have a...
| Main Authors: | , , , |
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| Format: | Journal Article |
| Published: |
Journal of the Australasian College of road Safety
2011
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| Subjects: | |
| Online Access: | http://hdl.handle.net/20.500.11937/62082 |